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Organizational Transformation Drives Growth in the U.S. Market

  • Fernanda Nogueira
  • May 25
  • 2 min read


The Challenge

JK Janitorial & Supplies, a Brazilian-founded company operating in the United States, entered a highly competitive market where efficiency, consistency, and professionalism are non-negotiable.

However, the company struggled with:

  • A lack of defined internal processes and responsibilities

  • Operational inefficiencies that affected service quality

  • Difficulty aligning with American customer expectations for structure and reliability

These internal challenges limited growth potential and impacted client satisfaction.


The Strategy

Partnering with A&F Business Consulting, JK Janitorial & Supplies underwent a complete organizational restructuring to bring clarity, control, and consistency to its daily operations.

Step 1: Process Optimization

A&F designed and implemented standard operating procedures, assigning clear responsibilities to each team member and introducing performance indicators to monitor progress and service delivery.

Step 2: Smart Management Tools

Tailored tools were introduced to help manage workflows, resources, and team performance — bringing visibility and control to every stage of operations.

Step 3: Internal Culture Shift

The team was trained under a new framework of clarity and accountability, promoting a more collaborative and efficient work environment where each employee clearly understood their role in the company’s success.


The Results

Improved service consistency and customer satisfaction

Reduced waste and better use of time and resources

Increased operational efficiency across teams

Enhanced company image and trust in the market

A more engaged team, working with focus and structure


Key Takeaway

JK Janitorial & Supplies is proof that internal structure creates external results. In a market where service reliability defines success, operational excellence becomes the greatest differentiator.

With A&F Business Consulting’s support, JK transformed its internal dynamics — and as a result, began to thrive in the demanding U.S. janitorial services industry.

Today, JK Janitorial & Supplies is recognized as a professional, reliable, and scalable operation, standing as a model of how Brazilian companies can succeed through strategic, structural change.


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